Three ways to make your money matter.
The Gay Dollar gives you the data. Here's what to do with it — spend consciously, invest with values, and give back to the community that needs it.
Vote with every purchase.
Every time you swipe, you're signalling what you stand for. Use the Gay Dollar to find brands that align with your values — and redirect your spending away from those that don't. Small shifts in collective spending create measurable market consequences.
Grow wealth with values.
Put your capital behind companies and funds that champion LGBTQ+ equality. Values-aligned investing is one of the most powerful levers in a shareholder-driven economy — and these options are built around exactly that.
LGBTQ+ Equal ETF
LGBTTracks US companies with equitable LGBTQ+ workplace policies and benefits, weighted by Human Rights Campaign Corporate Equality Index scores.
Impact Shares YWCA ETF
WOMNAn ESG ETF focused on gender and sexuality equity. Screens for companies with strong policies on pay equity, non-discrimination, and LGBTQ+ inclusion.
Parnassus Core Equity
PRBLXA values-driven mutual fund with rigorous ESG screening — including LGBTQ+ workplace rights — that has consistently outperformed the S&P 500 over 10 years.
The Gay Fund
Coming SoonOur own investment product — putting capital directly into the gay scene: LGBTQ+ owned businesses, queer nightlife venues, pride consumer products, LGBTQ+ media and content, community real estate, and emerging queer entrepreneurs. Building the infrastructure for our community's economic power.
Informational only — not investment or financial advice. Do your own research.
Give back to the community.
Donations to LGBTQ+ organisations multiply the impact of every dollar. These groups do the hard, sustained work — legal battles, youth crisis support, family education — that makes equality possible.
Human Rights Campaign
Political advocacy & corporate accountabilityThe largest LGBTQ+ civil rights organisation in the US. HRC lobbies lawmakers, holds corporations accountable through the CEI, and mobilises voters.
Donate →The Trevor Project
Crisis intervention for LGBTQ+ youthProvides 24/7 crisis support and suicide prevention services for LGBTQ+ young people. Every donation funds a lifeline.
Donate →PFLAG
Support, education & advocacy for familiesUnites LGBTQ+ people with their families, allies, and communities. PFLAG's network of chapters provides peer support and advocacy across all 50 states.
Donate →Lambda Legal
Legal rights through impact litigationPursues litigation, education, and public policy work to advance equality for LGBTQ+ people and everyone living with HIV.
Donate →Suggest a charity
Know an organization doing great work? Let us know.
Start with a single search.
See exactly how any brand scores across five pillars of LGBTQ+ alignment — before you spend another dollar.
Search a brand →